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CTIFMF announces Initial Market Program

The Cape Town International Film Market and Festival 2018 Initial Market Program Announced

                   

 

The 2018 edition of the Cape Town International Film Market and Festival will take place from October 9th – 19th 2018 at venues across the V & A Waterfront in Cape Town.  This year’s edition will feature an expanded and content focused market, led by the recently appointed Market Director Elias Ribeiro.

 

The CTIFMF has reached out to various industry stakeholders in a collaborative effort in keeping with its theme, of CREATE, COLLABORATE, CELEBRATE, to develop a program with tangible outcomes and a view to the long term growth of the industry both regionally and across the continent.

 

A number of key programs have been finalized, all designed to maximize opportunities for emerging talent and to establish long term inclusive programs.

 

Elias Ribeiro explains further, “As the CTIFMF, learning from many who have paved the way, we have taken great care in crafting an offering that is complementary to current industry offerings. We hope to strengthen our bonds with partners such as the Durban Film Mart and together foster a dynamic and vibrant ecosystem that will contribute to assertive impact in film projects, our financial instruments and funders, policy designers and audiovisual makers at large. We also have prioritised an Audience Development program called Engage, with the faith we will in the long term make local films more sustainable in the domestic market.”

 

Marketing Director of the CTIFMF Jehad Kasu has this to say of the program, “It is the vision of the CTIFMF to reposition South Africa’s film industry offering through meaningful industry collaboration. If we harness our collective resources we can achieve an infinite amount of collective growth and success. This will of course take a reasonable amount of time and commitment to achieve. So we implore all film industry stakeholders new, established, private and state owned to support one another and become active participants in elevating the presence and contribution of the South African film industry within the global ecosystem.

 

WIP (Works in Progress)

 

As the most important element of a market is its content, the CTIFMF has developed a program that aims to elevate the bar for African content in terms of quality and innovation. A maximum of six works in progress will be selected from the African continent to show to international industry experts. High calibre decision makers and experts will be hand-picked to view the selected films and then give detailed feedback, with the goal of increasing the artistic quality and challenging the core creative teams to think about audiences beyond their own territories.

 

This initial viewing will be followed by a screening of a segment of the same works to a wider audience of invited industry stakeholders comprising of festival programmers, sales companies, distributors and post production financiers. The WIP program will disburse finishing awards to the most promising projects: grading, final sound mix, VFX, online editing, subtitling and DCPs, with the generous support of South African post production facilities such as Priest Post, Rhapsody, The Refinery and The Work Room Audio Post.

 

We have confirmed attendance from Berlinale’s European Film Market and Berlinale Africa Hub, Tribeca, TIFF, London BFI; international sales companies such as Pyramide International, Flourishing Films, Talent Agents Casarotto and Curtis Brown, Mnet, Indigenous Films, Ster Kinekor, and Post Production South Africa.

 

Entries are due no later than August 10th. For full details visit www.filmfest.capetown or email zahrah@filmfest.capetown.

 

ENGAGE

 

Considering that one of the most challenging and pressing issues for local films is to earn the trust of local audiences that then translates into box office success, the CTIFMF will have a special focus on audience design and development.

 

A group of marketing and industry experts with an understanding of these challenges will be convened for a three-day workshop under the guidance of Valeria Richter. This outcome based workshop will equip these professionals with the most current and powerful tools designed to assist films in finding their target market and core following.

 

At the end of the workshop, each participant will be assigned a project from the WIP and will be expected to deliver an Audience Design Strategy, with a cash prize awarded to the most prolific two of the lot to craft an Audience Design Strategy in collaboration with the Festival Board for CTIFMF 2019.

 

Aimed at publicists, marketing and sales professionals, distributors and others within the field, applications are open until August 17th.  More details on the program, outcomes and prize can be found at www.filmfest.capetown, or email zahrah@filmfest.capetown.

 

 

 

ADAPT

 

CTIFMF’s Adapt program will bring together creatives, producers, and rights holders from the publishing and film industries to explore the possibilities of cinematic book adaptations as well as to develop an economic model and business practice around this that accounts for our African realities.

 

A number of toolbox sessions and workshops will be led by Selina Ukwuoma on translating from book to screen. She is no newcomer to South Africa as she has been working closely with Realness as well as Talents Durban over the past 3 years.

 

Selina is a freelance script consultant who began her career at literary agency Curtis Brown working on a number of adaptations including 2008 BAFTA winner BOY A. She has since gone on to advise on award-winning indie films such as 2014 Teddy winner THE WAY HE LOOKS and this year’s Goyas triumph SUMMER 1993, both Foreign Language Oscars entries from their respective countries.

 

The industry program of the CTIFMF will see 4 days of panel discussions, keynote speeches  and workshops with participation from experts from South Africa, the rest of Africa, and across the globe.  There will be a variety of relevant topics covered, all aimed at inclusive and constructive dialogues that foster the development of a cohesive and continually developing film industry. These topics include mentorship, financing, AR/VR, animation, blockchain and crypto currency.

 

For more information, submissions material list and to download application forms: www.filmfest.capetown

 

Furthering China Africa Partnership & Collaboration

CTIFMF’s Jehad Kasu in China to Further Partnership & Collaboration

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Jehad Kasu, Marketing & Communications Director of the Cape Town International Film Market & Festival was recently invited to the 2018 Shanghai International Film Festival (SIFF), where he spoke about the continuing partnership between the CTIFMF and China’s Global Max Media Group.

 

Last year the Cape Town International Film Market and Festival (CTIFMF) announced its collaboration with the China-Africa International Film Festival (CAIFF) that aims to strengthen the exchange of learning culture between China and Africa, through film.

 

The partnership will not only continue to introduce Chinese cinema to South Africa and vice versa, it is hoped that the two festivals will encourage cooperation in the film sector, making Chinese and African films more available in one-another’s regions.

 

Last year the CTIFMF hosted Chinese dignitaries including Mr Cao Li, Acting Consul General of the Chinese Consulate-General in Cape Town, Mr Zhang Jian, Deputy Chairman of Academy Council of Beijing Film Academy, Mr Luo Xubing, Deputy Director of Overseas Promotion at China Radio International, Ms Wan Minfang, Producer of the Chinese film “When Africa Meets You”, Mr Miles Nan, President of GMMG, and Ms Tao Hong, 2017 Image Ambassador of China Africa International Film Festival.

 

Jehad was invited this year to speak at the Shanghai International Film Festival about this continuing partnership. His presence at the festival represents the commitment of the CTIFMF to lead the way for South Africa in collaborating not only across Africa, but globally.

 

As Kasu explained in his speech at SIFF, this partnership is pivoted on the People to People Exchange Mechanism entered into between South Africa and China during 2017 via their respective departments of Arts & Culture, in an effort to exchange knowledge in the fields of inter-alia, tourism, education and culture.

 

He continued to explain further, “The time has now come for intentions to be converted into action. As such, we call on our respective governments to formalize and expedite an official co-production treaty between South Africa and China. While we understand and appreciate that there are many diplomatic, policy and other considerations that are tangled up in red tape, due diligence and administrative processes, more and more clear evidence demonstrates that the film industry is an underrated catalyst for job creation and economic growth.”

 

Kasu also reiterated the call that was made at last year’s CTIFMF for the private sector to partner with film promotion agencies, commissions and platforms such as the CTIFMF and SIFF and pledge real resources to a severely underfunded industry in order to fast-track the extraction of sustainable economic, social and cultural value for our respective countries.

 

The NFVF and the Beijing Film Academy recently entered into a five-year Student Exchange programme and the CTIFMF would like these kinds of collaborative efforts to serve as the training ground for the development of inter-cultural content created between China and South Africa.

 

To this end, the CTIFMF invites all Chinese film and television stakeholders to visit the CTIFMF between the 9th – 19th of October 2018, to explore collaborative opportunities with African film industries.

 

Entries are still open for high quality Chinese films with subtitles to enter the CTIFMF film competition. Last year the festival received more than 800 film competition applications from more than 85 different countries. But very few came from China. At the same time, South African producers are encouraged to submit their works and projects to all future SIFF’s.

 

For more information on the Cape Town International Film Market and Festival visit www.filmfest.capetown

CTIFMF CALL FOR ENTRIES

CAPE TOWN INTERNATIONAL FILM MARKET AND FESTIVAL  2018: 

CALL FOR ENTRIES

 

The 2018 Cape Town International Film Market and Festival (CTIFMF) will take place from October 9th – 19th 2018. This year’s edition will build significantly on the successes of last year with an increased focus on collaboration and the celebration of the local, regional, pan-African, and international film industries.

 

Through various collaborations we will be supporting colleagues, promoting our own stories, and finding innovative solutions together, creating an enabling environment for growth and development for filmmakers across Africa.

 

The CTIFMF through a variety of programs that will be announced in the upcoming months will be the pivot on which we will endeavor to exponentially grow the distribution of African content across the world.

 

Having set itself the goal of leading the transformation of the film industry in Africa, the CTIFMF is excited to announce the first and most fundamental stepping stone to achieving this goal: the official opening of the call for film submissions for the CTIFMF 2018.

 

Filmmakers from all over the world are invited to submit their films in the following categories:  feature films, documentary, animation and short films. We especially encourage producers, directors and script writers from South Africa and Africa who are creating local/African content to submit high quality entries into competition.

 

This year’s CTIFMF will present an exciting and diverse array of quality films that showcase the immense talent of filmmakers from the region, the country, the continent and beyond.

 

Only films completed not more than 18 months prior to the Call for Entries of the Cape Town International Film Market & Festival will be considered for competition purposes.

 

Films completed before this time will be eligible for screening in the Panorama Section but not considered for the competition section. Awards in the competition section are as follows:

 

 

FILM AWARDS
Grand Prix
Best Director
Best New Director
Best Actor
Best Actress
Best Script
Best Cinematography
Best Editing
Best Documentary Feature
Best Short Film
Best Animation Short Film
Best South African Feature Film
Best South African Short Film
Audience Award for Best Film at the Festival

 

Deadlines

May 1, 2018 Opening Date

July 10, 2018 Regular Deadline

July 31, 2018 Final Deadline

August 7, 2018 Notification Date

October 9 – 19, 2018 Event Date

 

Please visit the link below for the Entry Form, Rules & Regulations

 

CTIFMF FILMFREEWAY

 

For more information concerning the CTIFMF contact Festival Director & Festival Manager info@filmfest.capetown

 

 

CTIFMF 2018 – Create, Collaborate, Celebrate

The Cape Town International Film Market & Festival will take place from October 9th – 19th 2018 at venues across the V & A Waterfront in Cape Town.

 

The CTIFMF 2018 is a film industry platform to create, collaborate and celebrate the existing and untapped potential of this eclectic industry. Guided by the festival’s core vision of transforming the African film industry, through these three pillars of creation, collaboration and celebration, the CTIFMF is incorporating a host of key initiatives and projects aimed at the local and Pan-African film industries, film lovers across the city, as well as emerging and new audiences from across Africa and beyond.

 

CTIFMF executive chairman Rafiq Samsodien has the following to say of this year’s festival, “We are leading the charge to re-build this industry from the bottom up. This year will see the birth of an entirely new way of collaborating and working towards a common goal for a sustainable industry.  So let’s start by building meaningful partnerships that enable and empower the spirit of filmmaking and the filmmakers.”

 

Create

Creation within the film industry is not limited to content, but extends to relationships too. For filmmakers, the creation of both content and relationships is essential.

 

However, with mounting business, financial, and logistical challenges faced by filmmakers, it is harder than ever for them to focus on their core creative function.

 

The CTIFMF is in-and-of-itself a platform created to converge the African film industry at a single point at which these stakeholders will have unfettered access to create new business, personal and strategic relationships and opportunities.

 

Core programs at the CTIFMF 2018 will focus on supporting filmmakers in specific areas including the hosting a gathering of the Emerging Talent Labs from across Africa. The aim of this is to foster the launch of an African Film Institute, a partnership between Ouaga Film Lab (West), Maisha Film Lab (East), Carthage Pro (North) and Realness & Electric South (South), that will have a sizable footprint, real credibility, and extensive access to talent in all corners of the continent.

 

CTIFMF Marketing Director Jehad Kasu explains further “innovation is the cornerstone of the team’s endeavours to transform the landscape of the African film industry at the levels of ownership as well as industry stature. While some of what we are doing may have been done at other festivals before, the manner in which we are doing it within our platform is remarkably different. It is this difference in innovation that we trust will steadily build the CTIFMF to establish itself as Africa’s leading film industry platform.”

 

 

 

 

Collaborate

The African film industry needs collaboration. Supporting colleagues, promoting our own stories, and finding innovative solutions together in the face of adversity must be the hallmark of our industries.

 

However, the South African film industry is largely very fractured and the emergence of a Pan-African industry is more dream than reality.

 

While competition is healthy, industry events and businesses that solely compete with one another, rather than complementing each other, makes for a situation that threatens the industry’s sustainability – let alone growth.

 

Collaboration means local collaboration with filmmakers, film schools, government, business, and other allied industry bodies such as tourism authorities, investors, and community organisations. Collaboration means a sharing of skills, an amplification of resources, and a support of people and organisations amongst the emerging filmmaker community.

 

To embody the spirit of collaboration, the CTIFMF is inviting the festival directors of some of Africa’s top film festivals to join together in a day of discussions, practical networking amongst filmmakers, and a sharing of award winning films.

 

This collaborative effort strives to enhance connectivity between South Africa and its African counterparts, to unlock co-production opportunities, identify synergies and provide traction to projects in the making.

 

Celebrate

 

The CTIFMF believes that celebrating our industry’s best and brightest is essential. Celebration is the best way to reward hard work and perseverance. Celebrating achievers is a way to highlight our stories and inspiring and motivating new talent.

 

This year the CTIFMF will celebrate local content from South Africa and Africa in public spaces through a series of public screenings that will be presented at the V&A Waterfront’s amphitheatre.  Red carpet premieres and a host of related public events will ensure that the African narrative is celebrated throughout the year, and not just during the CTIFMF. “We are excited about making a landmark announcement on this component of our programme in coming weeks”adds Kasu.

 

The City of Cape Town’s Mayoral Committee Member for Safety and Security, Alderman JP Smith has this to say of this initiative, “The City of Cape Town is proud to be associated with the CTIFMF’s plan to revive the local film industry. Off the back of our successes, let us collaborate and build on these and tell our African stories, loudly andproudly. It is time to be up there on the global stage amid the big names of the world. The City will fully support the initiatives of the industry.”

 

Throughout this year’s CTIFMF the film industry, those hoping to enter the industry, and those who just love the movies will all have something to celebrate.

 

Continue to visit www.filmfest.capetown for updates as the festival approaches